A family story, a passion for tea since the 1990s
Born in Marseille, inspired by Moroccan traditions and carried for over 35 years by the same passion.
MAGMER
Maghreb · Merveille
It all began in Marseille in the 1990s, when two brothers of Moroccan origin, driven by their attachment to the traditions of the Maghreb and their passion for tea, decided to create their own brand: MAGMER, short for Maghreb Merveille (“Maghreb Wonder”).
A name that reflects their attachment to their roots and their wish to share the richness of Maghreb tea traditions. With a simple ambition: to offer tea lovers a quality green tea, true to the flavours and traditions of Moroccan tea.
Over 35 years of the same passion
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1990s
MAGMER is born
In Marseille, two brothers create their own green tea brand, true to the traditions of Moroccan tea.
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Over the years
The same conviction
Good tea always starts with careful selection and an in-depth knowledge of the product.
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2009
La Centrale du Thé
Creation of the French company that organises and develops the distribution of the brand and its products.
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Today
A story that goes on
For individuals and businesses alike, the same commitment: good teas, respecting tradition.
+35years of expertise
Over 35 years of expertise in selecting tea
Because good tea is never a matter of chance, we pay particular attention to the choice of our raw materials. In particular, we select green teas from China, known for their characteristics and their suitability for preparing traditional Moroccan tea.
Each variety has its own particularities, linked to its terroir, its growing environment, its appearance and its taste. Our experience allows us to know the different tea grades, their specific features and their uses, in order to offer a selection suited to the expectations of traditional tea lovers.
Tradition at the heart of our commitment
Green tea holds a special place in the traditions of the Maghreb. This attachment to tradition has always guided our work. We have developed a range of green teas with complementary profiles, designed to bring back the taste and qualities of a genuine traditional tea.
Over the years, our range has also grown with new creations and products suited to today’s habits, without ever losing sight of our original know-how.
« More than just a drink, green tea is associated with sharing, hospitality and moments of conviviality. »
A French company, a story that goes on
Since it was founded, La Centrale du Thé has pursued the same ambition: to keep the MAGMER heritage alive and share our passion for tea with as many people as possible.
As a French company, we put our experience at the service of businesses and individuals, with constant attention to the quality of our products, fair prices and the satisfaction of our customers.
Today, more than 35 years after the beginning of this family adventure, our commitment remains intact: to select good teas, respect tradition and share the pleasure of real tea.
« MAGMER, Maghreb Merveille: a story born in Marseille, inspired by Moroccan traditions and carried for over 35 years by the same passion. »
Where to find Magmer?
Magmer is sold in shops all over France. Here is where you are sure to find it.
- B&M In every B&M store in France
- Halal grocers and butchers At many retailers, supplied by our distributors
- Supermarkets In some supermarkets
Your shop doesn’t stock it yet? Tell them about us: they can contact us directly.
Your teapot deserves better than chance.
Start with the Discovery box: the Magmer teas gathered in a box of ten tins, to taste them all and find the one that suits you.
Order the Discovery box — 48,00 €
